Experiment: monetizing a Flash game – Part 3

Multipart tutorial: available parts 1, 2, 3, 4, 5, 6, 7, 8, 9

Another week passed and here I am with the experiment update. Read part 1 and 2 if you haven’t done it yet, then it’s time to know how it’s going.

Last tuesday I submitted Circle Chain to some other Flash portals. And, in my opinion, the promotion is over. With my game submitted to over 20 portals, I’ll wait for the viral marketing to work for me until the experiment is over. This make me ask a question:

When will the experiment end?

Although your Flash game will be listed “forever” in Flash portals, you must set a condition that will define that your game is not longer played, even if someone around the web still play your game. My end condition is: “Circle Chain experiment will be over when it will show less than 10,000 ads in a week”. I forecast this could happen in a week or two, unless some “big name” notices my game and put it on its frontpage.

Sites where I submitted the game

This is the list of sites where I submitted the game. Some of them published the game, some others did not. If you know a good portal that is not in this list, please leave a comment and I’ll provide to submit it.

In most sites you have to register and provide a short description of your game along with a snapshot. To optimize your time, write a short description of your game save it on a txt file. Then take a couple of snapshots and save them in different formats (gif, png, jpeg). This will make you save a lot of time when you’ll have to submit your game.

Another problem I found is that every site has a submission button in a different place. To quickly find it, search for “submit”, “add”, or “upload” in the page.

Automatic submission

www.gamegum.com (has it own ad share program)
www.kongregate.com (has it own ad share program share but no MochiAds allowed)

Submission after review

www.flash-game.net (only by email)
www.addictinggames.com (by email too)
www.killsometime.com (no registration required)
www.channel4.com (no registration required)
www.2dplay.com (only by email)
www.hispajuegos.net (spanish – only by email)
www.juegosdiarios.com(spanish – only by email)
www.juegos-flash.org (spanish – only by email)
www.jarkey.net (form without upload option)
www.gamesloth.com (only by email)
en.t45ol.com (only by email)
www.ultimatearcade.com (form without upload option)
www.freearcade.com (only by email)
www.1001webgames.com (form without upload option)
www.giocasulweb.com (italian)
www.flashgames.it (italian – form without upload option)
www.rexbin.com (italian – form without upload option)




www.tgmonline.it (italian, in this section)
www.ngi.it (italian, in this section)

Should you find a site that has an error, or if you know a good site that is not listed here, please post it in a comment.

You may have noticed that I linked some italian sites and forums. If you don’t know italian, just write “Ciao, ho creato questo gioco (link to the game). Fatemi sapere che ve ne pare”. It would be nice to have someone to provide links to non english speaking forums with the translation of “Hi, I made this game (link). Tell me what do you think about it”.

Now, let’s talk about incomes:

Mochiads: 88,107 impressions -> $45.33
Adsense: 21,760 impressions
Kongregate: 1546 impressions -> $0.25

For a total of $151.95, $38.95 of them in this week. I am just $20.05 under the first goal, and the popularity of my game is raising after a couple of bad days, as you can see in the left side of the picture

On the right side, you can see a bug in Mochi dashboard. Where is November 08? This happened around midnight of their local timezone.

Plans for next week

I won’t submit/promote Circle Chain anymore unless you tell me a good place where to do it. But I started the development of a one-week game and of a one-day game spin-off of that game.

In two or three days I will create a teaser-demo that I will send to a couple of Flash game sponsors. At this time of the experiment I dont’ want to make them bid for the game, so the first one (if any) that will reply with a positive offer will sponsor the game. Two important things that I will ask is letting me include Mochiads ads and unveil the amount of cash given for the sponsorship. I would like this game to be a “game for game console”… this means I would try to earn enough to buy a PS3… that’s $585 in Italy…

At this time you may wonder what kind of game I am writing… take a screenshot…


…and look… a door… a monster… a circle… numbered blocks… stars… will be enough to have my PS3?

Multipart tutorial: available parts 1, 2, 3, 4, 5, 6, 7, 8, 9

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