Experiment: monetizing a Flash game – Part 7

Multipart tutorial: available parts 1, 2, 3, 4, 5, 6, 7, 8, 9

For those of you that wonder how it’s going with the experiment (read posts from 1 to 6 to know more about it) here’s a quick update:

Circle Chain
Days in the wild: 77
MochiAds impressions: 267,872
MochiBot plays: n/a
MochiBot top 3 sources: n/a
Google Adsense impressions: 33,256
Newgrounds score: 3.56
Kongregate score: 3.05
Hours spent developing: 3
Hours spent promoting: 1
Income: $234.49 ($59/hour)
Notes: It’s the game that started the experiment. I did not embed MochiBot because I thought it was included in MochiAds. At the moment, it’s the game that people liked the most, and it was reviewed on Jay is Games.

Christmas Couples
Days in the wild: 47
MochiAds impressions: 17,648
MochiBot plays: 2,110,171
MochiBot top 3 sources: mindjoltt45ol.comjatek.hatekonyan.hu
Google Adsense impressions: 4,024
Newgrounds score: 2.60
Kongregate score: 2.33
Hours spent developing: 6
Hours spent promoting: 1
Income: $14.40 ($2/hour)
Notes: It’s my most played game, with over two millions plays. Unfortunately, I suck so I sent a couple of versions without MochiAds around the web so my income is very very poor. At least I am in the million players club. It’s also the game that people liked the less and the game that costed me the most hours of development. I’ll never thank enough Richard Fields at Mindjolt for the big exposure. Mindjolt rocks!

Tileball
Days in the wild: 28
MochiAds impressions: 27,106
MochiBot plays: 29,450
MochiBot top 3 sources: freeworldgroup.comdaflax.comt45ol.com
Google Adsense impressions: 743
Newgrounds score: 3.52
Kongregate score: 2.91
Hours spent developing: 6
Hours spent promoting: 1
Income: $14.42 ($2/hour)
Notes: I spent the most time designing the levels because the game is based on an engine I already developed. It’s not going well but I have some ideas to promote it in a better way. This game has to generate more than $400, that’s what a sponsor paid for a game based on the same engine.

GuessNext
Days in the wild: 15
MochiAds impressions: 106,008
MochiBot plays: 112,003
MochiBot top 3 sources: mindjoltkongregatenewgrounds
Google Adsense impressions: n/a
Newgrounds score: 3.12
Kongregate score: 2.15
Hours spent developing: 4
Hours spent promoting: 0
Income: $85.33 ($21/hour)
Notes: I made this game to test if including any API in Kongregate would change its revenue. Revenues and impressions on Kongregate remain low if you do not hit the frontpage, but I modified two rows and submitted it to mindjolt. It’s now featured in the most popular scored games so I think it will be a success

Glomb
Days in the wild: 2
MochiAds impressions: 799
MochiBot plays: 665
MochiBot top 3 sources: newgroundskongregatezupagames
Google Adsense impressions: n/a
Newgrounds score: 3.24
Kongregate score: 2.68
Hours spent developing: 3
Hours spent promoting: 0
Income: $0.79 ($0/hour)
Notes: no income yet but I made this game yesterday. It’s the first game that features MochiAds Leaderboards and I plan to spread it massively during next days.

Total hours spent developing: 22
Total hours spent promoting: 3
Total income: $349.43 ($14/hour)

An average freelance programmer in Italy is paid about $44/hour so in my opinion the experiment is not going well.

But, it’s not over ’til it’s over… I am sure I’ll pass the mark of $44/hour and a lot more.

Stay tuned!

Multipart tutorial: available parts 1, 2, 3, 4, 5, 6, 7, 8, 9

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// 1+2=3
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